HARRISON
Harrison Blinds were looking to update their identity to appeal to a more sophisticated level of clientele. A decision to drop the word ‘blinds’ from their name creates more prestige and allows greater flexibility in marketing the other areas of their business, curtains, shutters and bespoke commercial and automated window dressings. The simple, effective ‘H’ motif design combined with classic typography presents a more sophisticated and prestigious outlook which is both contemporary yet still acknowledges the pedigree behind the business.
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